December 19, 2012
                
                        
        
            Online Video News
    
        
            Zeebox to Launch Second-Screen Synched Ad Platform
        
        
            
                
                    17 Dec 2012
        
        
            Zeebox will let advertisers create second-screen ads synched to broadcast content, but first it needed to make a search engine for live TV.
    
        
            AOL Research Says Ads More Effective in Short Videos
        
        
            
                
                    17 Dec 2012
        
        
            Should advertisers put their budgets behind short or long online videos? AOL makes the case for going short.
    
                    
                        
        
            Featured Articles
    
        
            Making the Web Work for Media Apps
        
        
            
                
                    17 Dec 2012
        
        
            Consumer expectations have increased for apps across all delivery platforms, and by designing scalable digital architectures content owners can deliver more compelling media experiences
    
        
            TVGuide.com Study Charts the Rise of Co-Viewing
        
        
            
                
                    17 Dec 2012
        
        
            Households now watch multiple shows in the same room, using the TV and tablet computers.
    
        
            Sorenson Talks Partnerships and Squeeze Server on the Red Carpet
        
        
            
                
                    14 Dec 2012
        
        
            The encoding specialist highlights its RealNetworks partnership and Squeeze Server release in this on-camera interview.
    
                    
                
        
            Industry News
    
        
            Pac-12 Enterprises Selects SnappyTV’s Live, Cloud-Based Editing and Publishing Platform for Pac-12 Digital Platforms
        
            SnappyTV Solution Provides an Innovative Sports Experience to Pac-12 Fans with Easy Editing and Distribution Capabilities of TV Content Across Web, Mobile and Social Media Channels
    
        
            Sonic Foundry Live Webinar: “Campus IT Priorities: A Conversation with Kenneth C. Green of the Campus Computing Project”
        
            Free Mediasite webcast explores challenges and priorities confronting campus IT officers
    
        
            Mobeon Selects Telestream and Matrox to Live Stream World Latin Dance Cup Finals
        
            Telestream Wirecast Pro / Matrox VS4 solution enables multi-camera ISO recording and delivers professional, broadcast-quality live streaming production solution at an affordable price