August 21, 2023
                
                        
        
            Short Cuts
    
        
            Content-Based Data Analysis and Streaming Ad Optimization
        
        
            
                
                    16 Aug 2023
        
        
            How are studios leveraging scene-by-scene content analysis to improve ad specificity and targeting, and how effective are current implementations? WarnerMedia former VP Byron Saltysiak, Play Anywhere's Pete Scott, Qonset's Jesse Redniss, and MagellanTV's James Lauzun discuss in this clip from Streaming Media East 2023. 
    
                    
                
        
            Industry News
    
        
            FOX Corporation Deploys Zixi for Affiliate Contribution
        
            SDVP and ZEN Master Adopted for Transport and Workflow Management
    
        
            Magewell Adds Duo of 4K Models to Eco Capture Family of M.2 Cards
        
            New space- and power-efficient Eco Capture HDMI 4K Plus M.2 and Eco Capture 12G SDI 4K Plus M.2 cards capture 4K video at 60 frames per second
    
        
            Ateliere Expands Cloud-Native, SaaS Solutions Expertise and Support to EMEA with VP of Sales & General Manager Appointment
        
            Strategic appointment of Andy Hooper will help studios, broadcasters, and content owners across Europe, Middle East and Africa navigate to a cloud-native media supply chain; significantly reducing operational costs and improving sales, distribution and bu
    
        
            TAG Video Systems and Techex Unveil Advanced Cloud Video Monitoring and Control Solution
        
            TAG Video Systems and Techex Unveil Advanced Cloud Video Monitoring and Control Solution