March 08, 2023
                
                        
        
            Short Cuts
    
        
            Challenges of Region-to-Region Streaming Delivery
        
        
            
                
                    03 Mar 2023
        
        
            As streaming at scale enjoys greater reach remote ISPs around the globe, last-mile challenges continue to multiply. Architecture, regulatory, and other issues abound, as experts from CBS/Paramount and EdgeNext discuss in this clip from Streaming Media Connect 2023. 
    
                    
                        
        
            Blog
    
        
            Contextual Targeting: TV Advertising's Next-Level Move
        
        
            
                
                    06 Mar 2023
        
        
            Modern TV advertising is in a growth phase. Advertisers face new challenges as the landscape shifts from broadcast and cable to a new world of AVOD and FAST. Asrah Mohammed of Waymark discusses contextual targeting, a strategy that could help navigate this new landscape. 
    
        
            Why Content Owners and Service Providers Should Embrace SaaS
        
        
            
                
                    02 Mar 2023
        
        
            The SaaS model helps address many headaches for content owners and service providers: launching and updating streaming services quickly, fighting streaming piracy, more efficient and lower carbon video delivery, and the ability to take advantage of new monetization techniques and revenue models. 
    
                    
                
        
            Industry News
    
        
            Global Blockbuster "Kantara" Graded in DaVinci Resolve Studio
        
            “Kantara,” one of 2022’s most talked about blockbusters, brought the stunning visuals and storytelling of Indian filmmaking to a global audience. The action thriller brings together a unique blend of traditional culture and natural beauty of India, which 
    
        
            LTN appoints Justine Gardner as VP of Business Development EMEA
        
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