March 18, 2024
                
                        
        
            Featured Articles
    
        
            The State of Enterprise Video 2024
        
        
            
                
                    15 Mar 2024
        
        
            Pricing, parity, and protection are three key themes in 2024's enterprise video market
    
                    
                        
        
            Blog
    
        
            The Premium Environment Advantage in CTV Advertising
        
        
            
                
                    15 Mar 2024
        
        
            A joint study by Vevo and Channel 4 found an almost 50% rise in consumers with a notable preference for premium television content. Roxanne Harley, Director of Client Strategy at Azerion, explains how advertisers can adapt to this consumer preference shift and optimize ad placement strategies within CTV environments to impactfully and accurately reach incremental, addressable audiences.
    
                    
                
        
            Industry News
    
        
            BT Group and Broadpeak Partner on New Multicast Technology to Enhance Live Video Streaming
        
            Leveraging Broadpeak’s Multicast ABR Technology, BT Group’s MAUD Solution Will Enhance Live Video Streaming Quality and Reliability, and Reduce Content Delivery Costs
    
        
            Sports score big with FAST Channels
        
            Online streaming platforms have revolutionized the way we consume media, offering a diverse array of content at our fingertips. Among the most recent phenomena within this realm is the emergence of Free Ad-Supported Streaming TV (FAST) channels, heralding
    
        
            Leading South American OTT Provider, Zapping, Deploys Zixi for Content Delivery
        
            Market leading SDVP adopted for Universal Live IP Video Ingest and Media Processing
    
        
            Bitmovin and Yospace launch live streaming partnership for world-class advertising experience
        
            Bitmovin and Yospace’s partnership will take live streaming to the next level and maximise ad revenues in this challenging yet growing, arena of streaming
    
        
            Vbrick Achieves Strong Financial Momentum, Propelling Growth and Success in 2023
        
            Vbrick, the leading enterprise video solutions provider, announces that it has exceeded both company expectations and industry comparables in its sales and financial performance for 2023.