July 24, 2023

Online Video News

New Research from Theorem Finds Media Companies Recognize the Importance of Automation to Scale

Ad ops professionals see automation as complementary, and as a solution that empowers growth in their careers

Short Cuts

How to Match the Streaming Experience to the User

When do users want lean-forward, hyper-engaged streaming experiences and when do they just want to lean back and be entertained? And what does the data tell us about how content and platform providers can anticipate these preferences and deliver the right experience to the right users? Former WarnerMedia VP Byron Saltysiak, Qonsent CEO & Co-Founder Jesse Redniss, and Play Anywhere Chief Strategy Advisor Pete Scott explore these issues in this clip from their Streaming Media East 2023 panel.

Industry News

Bitmovin announces playback health analytics to complement Amazon Interactive Video Service metrics

Bitmovin Analytics supplements Amazon IVS Stream Health analytics with Playback Health to provide a broad understanding of each viewer’s streaming experience. Video playback health observation is a key feature of the available analytics; Bitmovin Analytic