April 06, 2015
                
                        
        
            Online Video News
    
        
            Roku Updates Roku 3 With Voice Search, Roku 2 With Faster Engine
        
        
            
                
                    06 Apr 2015
        
        
            In addition, Roku set-top-box owners will get updated software with channel search and a way to follow new movie releases.
    
        
            Google Expands Preferred YouTube Ad Spots to Canadian Buyers
        
        
            
                
                    02 Apr 2015
        
        
            Select agency partners will sell ad spots in the top 5 percent of YouTube content to Canadian brand buyers. 
    
        
            Sling TV Will Offer HBO for $15/Month, Includes Live and VOD
        
        
            
                
                    01 Apr 2015
        
        
            Just in time for the Game of Thrones and Silicon Valley premieres, Sling TV will offer an HBO add-on pack to subscribers.
    
        
            SnapStream Launches Cloud DVR for Easy Enterprise Access
        
        
            
                
                    31 Mar 2015
        
        
            Record feeds from multiple geographies and combine programs in an online library that employees can access from any location. 
    
                    
                        
        
            Featured Articles
    
        
            New HEVC Patent Pool: What Are the Implications?
        
        
            
                
                    01 Apr 2015
        
        
            Last week, HEVC Advance announced it is forming a new patent pool in addition to the one offered by MPEG LA. While the new group—which will likely include Dolby, GE, Mitsubishi Electric, Philips, and Technicolor—did not announce licensing terms, past precedent indicates that the royalties won't likely be onerous for most encoding and decoding vendors, though how it will affect content publishers is less clear.
    
        
            How to Build Online Video Players
        
        
            
                
                    02 Apr 2015
        
        
            This guide explains the many options and features available for video playback, and details the coding required to create video players for any platform.
    
        
            Media Companies Reassess Their Identities as Expectations Change
        
        
            
                
                    02 Apr 2015
        
        
            For streaming video providers, the choice now is to either build in-house or to look to the cloud and get out of the technology business.
    
                    
                
        
            Industry News
    
        
            Primestream Announces Mobile2Air 3.0
        
            
    
        
            Primestream Launches New Xchange Media Cloud Platform On Microsoft Azure
        
            Primestream will be showing Xchange Media Cloud on Azure at Microsoft’s booth located at SL6605/SL6610 on Tuesday, April 14 from 2:00pm to 4:00pm PST. Primestream is located at booth SL10216. Learn more at primestream.com
    
        
            Imagine Communications Enhances Landmark Platform with Predictive Analytics and Advanced Inventory Reporting
        
            Enables media organizations to quickly identify key trends, improve profitability and business agility
    
        
            HeyWatch releases its API v2 and redefine what outsourcing video encoding to the Cloud means
        
            
    
        
            Envivio Muse: New Video Compression Takes Traditional TV Quality "Up!" a Notch
        
            Using New ‘Up!’ Compression Mode, Envivio Muse 4.0 Improves Video Quality, Saves Bandwidth, and Future-Proofs Operations