October 03, 2022

Short Cuts

The Role of Data in Cloud Streaming Workflow Decisions

What role does data play in decisions about cloud workflows? Where does that data come from and what does that data tell us? Three industry experts talk about how shifting data to the cloud has ultimately streamlined workflows and costs compared to maintaining and moving data within on-prem networks.

Blog

How Advertisers Can Push Addressable TV to Achieve Its Full Potential

The evolution of TV advertising has given rise to a new language in marketing circles—one that's necessary to address the increasing fragmentation and growing opportunities inherent within the space. Unfortunately, not everyone is using the same dictionary when it comes to emerging terminology, particularly as it relates to "addressable TV"—and that's a problem we as an industry need to tackle head-on.

Industry News

VlogBox Has Partnered with Level 33 to Bring Indie Movies on CTV and Assist in Raising Viewership

VlogBox, a CTV channel development, video content distribution, and monetization company, has teamed up with Level 33 Entertainment, a large independent film distributor, to help reach new audiences, monetize their content on Connected TV, and publish the

Ateliere Meets Broadcasters, Studios, and Content Creators at 2022 NAB Show New York

Award-winning cloud-native media supply chain SaaS solutions headline the Ateliere showcase at the Javits Center in New York City

"Ms. Marvel" Finished in DaVinci Resolve Studio

Blackmagic Design today announced that one of the latest installments in the Marvel Cinematic Universe (MCU), the series “Ms. Marvel,” was graded and finished in DaVinci Resolve Studio editing, grading, visual effects (VFX) and audio post production softw

MuxIP Expands Adoption of Live-Event FAST Channel Capabilities with Leading Martial Arts Brand

The Grappling Network Leverages FASTHub Live By MuxIP; Sports, News, Music, Event Producers Can Rapidly Create Streaming Linear Channels Featuring Live Events